First Bridal Show: Baytown Wedding Expo

Wow! I Haven't written in a while! Back in early December my grandfather was rushed to the hospital after they found a cancerous tumor on his spine. It was removed successfully and he was home in time for Christmas, only to find out he also has stomach cancer. My sister, Emily, and I moved in with our grandparents the day he was admitted to the hospital so we could take care of our grandmother while he was gone and both of them when he returned. But we are back home now and finally able to return to our regular work routines!

Emily had her first bridal show at the Lyceum in Galveston at the end of January and we had our first bridal show together at the Baytown Wedding Expo this past weekend. I know it's an obvious statement that you should market to your target audience but, boy, what a difference we saw between these bridal shows and previous, more general trade shows! It's so exciting to have potential clients coming up to you of their own volition rather than having them walk right by you, as happened more often than not at the general trade shows. Emily's next show is at the San Luis in Galveston on April 3 and I'll be there helping out. Stop by and see us! With not a lick of sales or marketing education between us we're having to learn on our own and we've seen a big improvement in our ability to talk to people about our own work (it can be a difficult thing to do!). What information would you most want to hear about